localize (v.)

late 14c., "pertaining to position," originally medical: "confined to a particular part of the body;" from Old French local "local" (13c.) and directly from Late Latin localis "pertaining to a place," from Latin locus "a place, spot" (see locus).

The meaning "limited to a particular place" is from c. 1500. Local color is from 1721, originally a term in painting; the meaning "anything picturesque" is from c. 1900. Local option (1868, American English) is from the prohibition movement: "the right of a community to vote on whether to allow the sale of intoxicating liquor there." Local talent "attractive women thereabouts" is from 1947 in UK slang; earlier it was used in reference to entertainment acts in shows, radio broadcast, etc.

Thus, with the local talent, we have many factors which help "sell" is in quantities far beyond what the commercial market would carry. Pride in children, interest in relatives and friends, and pride in locality all give impetus to the development of home talent. [Horace Boies Hawthorn, "The Sociology of Rural Life," 1926]

word-forming element used to make verbs, Middle English -isen, from Old French -iser/-izer, from Late Latin -izare, from Greek -izein, a verb-forming element denoting the doing of the noun or adjective to which it is attached.

The variation of -ize and -ise began in Old French and Middle English, perhaps aided by a few words (such as surprise, see below) where the ending is French or Latin, not Greek. With the classical revival, English partially reverted to the correct Greek -z- spelling from late 16c. But the 1694 edition of the authoritative French Academy dictionary standardized the spellings as -s-, which influenced English.

In Britain, despite the opposition to it (at least formerly) of OED, Encyclopaedia Britannica, the Times of London, and Fowler, -ise remains dominant. Fowler thinks this is to avoid the difficulty of remembering the short list of common words not from Greek which must be spelled with an -s- (such as advertise, devise, surprise). American English has always favored -ize. The spelling variation involves about 200 English verbs.