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insincerity (n.)

1540s, from in- (1) "not, opposite of" + sincerity, or else from Latin insincerus "not genuine, not pure; spoiled, corrupted" (see insincere).

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Definitions of insincerity from WordNet

insincerity (n.)
the quality of not being open or truthful; deceitful or hypocritical;
Synonyms: falseness / hollowness
From wordnet.princeton.edu