Etymology
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importunity (n.)

"persistence, insistence; over-eagerness," early 15c., from Old French importunité (14c.), from Latin importunitatem (nominative importunitas) "unsuitableness; unmannerliness, unreasonableness, incivility," from importunus "unfit, troublesome" (see importune).

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Definitions of importunity

importunity (n.)
insistent solicitation and entreaty;
his importunity left me no alternative but to agree
Synonyms: urgency / urging
From wordnet.princeton.edu