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holler (n.)

1896, from holler (v.); earlier hollar (1825). As a style of singing (originally Southern U.S.), first recorded 1936.

holler (v.)

1690s, American English, variant of hollo (1540s) "to shout," especially "to call to the hounds in hunting," which is related to hello. Compare colloquial yeller for yellow, etc. Related: Hollered; hollering.