Etymology
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gewgaw (n.)

early 13c., giuegaue, contemptuous reduplication, of uncertain origin, possibly connected with Old French gogue "rejoicing, jubilation; joke, prank, mockery, game;" or jou-jou "toy," baby-talk word, from jouer "to play," from Latin jocare (see joke (n.)).

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Definitions of gewgaw

gewgaw (n.)
cheap showy jewelry or ornament on clothing;
Synonyms: bangle / bauble / gaud / novelty / fallal / trinket
From wordnet.princeton.edu