1640s, "strikingly beautiful," from French floride "flourishing," from Latin floridus "flowery, in bloom," from flos "flower" (from PIE root *bhel- (3) "to thrive, bloom"). Sense of "ruddy" is first recorded 1640s. Meaning "highly decorated, profusely adorned (as with flowers)" is from 1650s. Related: Floridly.
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