Advertisement

assure (v.)

late 14c., "reassure, give confidence to; make secure or safe, protect; bind by a pledge, give a promise or pledge (to do something)," from Old French asseurer "to reassure, calm, protect, to render sure" (12c., Modern French assurer), from Vulgar Latin *assecurar, from assimilated form of Latin ad "to" (see ad-) + securus "safe, secure" (see secure (adj.)). Related: Assured; assuring.

Others are reading

Advertisement
Advertisement
Definitions of assure from WordNet

assure (v.)
make certain of;
Synonyms: guarantee / ensure / insure / secure
assure (v.)
inform positively and with certainty and confidence;
Synonyms: tell
assure (v.)
assure somebody of the truth of something with the intention of giving the listener confidence;
I assured him that traveling to Cambodia was safe
assure (v.)
be careful or certain to do something; make certain of something;
Synonyms: see / check / insure / see to it / ensure / control / ascertain
assure (v.)
cause to feel sure; give reassurance to;
Synonyms: reassure
assure (v.)
make a promise or commitment;
Synonyms: 
From wordnet.princeton.edu