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Mars

c. 1300 as the name of the bright reddish-orange planet in the heavens; late 14c. as the name of the Roman god of war, from Latin Mars (stem *Mawort-), the Roman god of war (identified with Greek Ares), a name of unknown origin, apparently from earlier Mavors, related to Oscan Mamers.

According to Watkins the Latin word is from *Mawort- "name of an Italic deity who became the god of war at Rome ...." He also had agricultural attributes, and might ultimately have been a Spring-Dionysus. The planet was so named by the Romans, no doubt for its blood-like color. The Greeks also called the planet Pyroeis "the fiery." Also in medieval alchemy, "iron" (late 14c.). The Mars candy bar was first manufactured in 1932 by Forrest Mars Sr. of the candy-making family.

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Definitions of Mars

Mars (n.)
a small reddish planet that is the 4th from the sun and is periodically visible to the naked eye; minerals rich in iron cover its surface and are responsible for its characteristic color;
Synonyms: Red Planet
Mars (n.)
(Roman mythology) Roman god of war and agriculture; father of Romulus and Remus; counterpart of Greek Ares;
From wordnet.princeton.edu