also ad lib., 1811 as a musical instruction, shortened from Latin ad libitum "to (one's) pleasure, as much as one likes" (c. 1600), from ad "to" (see ad-) + libitum "pleasure," accusative of libere "to please" (see libido). As a noun from 1825; as a verb by 1915.

also hoochie-coochie, hootchy kootchy, "erotic suggestive women's dance" (involving a lot of hip-grinding), 1898, of obscure origin, usually associated, without evidence, with the Chicago world's fair of 1893 and belly-dancer Little Egypt (who might not even have been there), but the word itself is attested from 1890, as the stage name of minstrel singer "Hoochy-Coochy Rice," and the chorus of the popular minstrel song "The Ham-Fat Man" (by 1856; see ham (n.2)) contains the nonsense phrase "Hoochee, kouchee, kouchee."

To-day, however, in place of the danse du ventre or the coochie-coochie we have the loop-the-loop or the razzle-dazzle, which latter, while not exactly edifying at least do not serve to deprave public taste. ["The Redemption of 'Old Coney,'" in Broadway Magazine, April 1904]