Etymology
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merchant (n.)

"one engaged in the business of buying commercial commodities and selling them again for profit," early 13c., marchaunt (late 12c. as a surname), from Anglo-French marchaunt "merchant, shopkeeper" (Old French marcheant, Modern French marchand), from Vulgar Latin *mercatantem (nominative *mercatans) "a buyer," present participle of *mercatare, frequentative of Latin mercari "to trade, traffic, deal in" (see market (n.)). Meaning "fellow, chap" is from 1540s; with a specific qualifier, and suggesting someone who deals in it (such as speed merchant "one who enjoys fast driving," by 1914).

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merchandise (n.)

mid-13c., marchaundise, "trading, commerce, action or business of buying and selling goods or commodities for profit;" mid-14c., "commodities of commerce; wares, movable objects, and articles for sale or trade," from Anglo-French marchaundise, Old French marcheandise "goods, merchandise; trade, business" (12c.), from marchaunt "merchant" (see merchant). The plural had become obsolete in English by late 19c.

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egg (n.)

"the body formed in the females of all animals (with the exception of a few of the lowest type) in which by impregnation the development of the fetus takes place," mid-14c., egge, mostly in northern England dialect, from Old Norse egg, from Proto-Germanic *ajja(m) (source also of Old Saxon, Middle Dutch, Dutch, Old High German, German ei, Gothic ada), probably from PIE *owyo-/*oyyo- "egg" (source also of Old Church Slavonic aja, Russian jajco, Breton ui, Welsh wy, Greek ōon, Latin ovum); possibly derived from root *awi- "bird."

This Norse-derived northern word vied in Middle English with native cognates eye, eai, from Old English æg, until finally displacing the others after c. 1500. Caxton (15c.) writes of a merchant (probably a north-country man) in a public house on the Thames who asked for eggs:

And the goode wyf answerde, that she coude speke no frenshe. And the marchaunt was angry, for he also coude speke no frenshe, but wolde have hadde egges, and she understode hym not. 

She did, however, recognize another customer's request for "eyren." Used of persons from c. 1600. Bad egg in the figurative sense is from 1855; bad eggs aren't always obvious to outward view (there was an old proverb, "bad bird, bad egg"). To have egg on (one's) face "look foolish" is attested by 1948.

[Young & Rubincam] realize full well that a crew can sometimes make or break a show. It can do little things to ruin a program or else, by giving it its best, can really get that all-important rating. They are mindful of an emcee of a variety show who already has been tabbed "old egg in your face" because the crew has managed to get him in such awkward positions on the TV screen. [Billboard, March 5, 1949] 
We don't have egg on our face. We have omelet all over our suits. [NBC News anchor Tom Brokaw, some time past 3 a.m. ET on Nov. 8, 2000, after the U.S. television networks called a winner, then retracted the call, in the Bush-Gore presidential election]

 Eggs Benedict is attested by 1898; various Benedicts are cited as the eponym, and the dish itself is said to have originated in the Waldorf-Astoria or Delmonico's, both in New York. The figure of speech represented in to have (or put) all (one's) eggs in one basket "to venture all one has in one speculation or investment" is attested by 1660s. The conundrum of the chicken (or hen) and the egg is attested from 1875.

Bumble, bramble, which came first, sir,
Eggs or chickens? Who can tell?
I'll never believe that the first egg burst, sir,
Before its mother was out of her shell.
[Mary Mapes Dodge, "Rhymes and Jingles," N.Y., 1875]
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