early 15c., from Old French ferment (14c.), from Latin fermentum "leaven, yeast; drink made of fermented barley;" figuratively "anger, passion" (see ferment (v.)). Figurative sense of "anger, passion, commotion" in English is from 1670s.
Middle English flaume, also flaumbe, flambe, flame, flamme, mid-14c., "a flame;" late 14c., "a flaming mass, a fire; fire in general, fire as an element;" also figurative, in reference to the "heat" or "fire" of emotions, from Anglo-French flaume, flaumbe "a flame" (Old French flambe, 10c.), from Latin flammula "small flame," diminutive of flamma "flame, blazing fire," from PIE *bhleg- "to shine, flash," from root *bhel- (1) "to shine, flash, burn."
The meaning "a sweetheart, object of one's passion" is attested from 1640s; the figurative sense of "burning passion" was in Middle English, and the nouns in Old French and Latin also meant "fire of love, flame of passion," and, in Latin "beloved object." The Australian flame-tree is from 1857, so called for its red flowers.
1530s, "turn (something) to foolishness, frustrate by making foolish," from Latin infatuatus, past participle of infatuare "make a fool of," from in- "in" (from PIE root *en "in") + fatuus "foolish" (see fatuous). Specific sense of "inspire (in someone) a foolish passion beyond control of reason" is from 1620s. Related: Infatuated; infatuating.
An infatuated person is so possessed by a misleading idea or passion that his thoughts and conduct are controlled by it and turned into folly. [Century Dictionary]