meme (n.)

"一种在文化中人与人之间传播的思想、行为或风格"，1976年，由进化生物学家理查德-道金斯在《自私的基因》中提出，由他从希腊语源头创造，如 mimeisthai "模仿"(见 mime (n.))，意在呼应 gene 。

We need a name for the new replicator, a noun that conveys the idea of a unit of cultural transmission, or a unit of imitation . 'Mimeme' comes from a suitable Greek root, but I want a monosyllable that sounds a bit like 'gene'. I hope my classicist friends will forgive me if I abbreviate mimeme to meme . If it is any consolation, it could alternatively be thought of as being related to 'memory', or to the French word même . It should be pronounced to rhyme with 'cream'. [Richard Dawkins, "The Selfish Gene," 1976]

数字时代意义上的"被认为是诙谐或精辟的视频或文字的图像或片段，被网民广泛而迅速地传播"，到1997年。