1571, the vogue, "leading place in popularity, greatest success or acceptance," from M.Fr. vogue "fashion, success, drift, swaying motion (of a boat)" lit. "a rowing," from O.Fr. voguer "to row, sway, set sail," probably from O.Low Ger. *wogon, variant of wagon "float, fluctuate," lit. "to balance oneself" (see weigh). Apparently the notion is of being "borne along on the waves of fashion." It. vogare also probably is borrowed from Gmc. Phrase in vogue "having a prominent place in popular fashion" first recorded 1643. The fashion magazine began publication in 1892.